AI Insights · Timothy · July 2023
Top 5 Virtual Pet Apps in the UK: Q2 2023 Performance Overview
Discover the performance of the top virtual pet apps in the United Kingdom during Q2 2023, including download trends, revenue, and active users.
In the second quarter of 2023, the virtual pet app market in the United Kingdom saw notable shifts in downloads, revenue, and active users. Here's a closer look at the top five virtual pet apps based on data from Sensor Tower.
My Talking Tom 2 from Outfit7 Limited experienced fluctuations in both downloads and revenue. Weekly downloads peaked at around 29K in early May, with a noticeable drop to approximately 6.8K by early June. Revenue saw a high of about $2K in the week of May 8, closing the quarter at around $1K. Active users also varied, reaching a high of 185K in early May before stabilizing to around 156K by the end of June.
My Cat – Virtual Pet Games by Akita Limited Liability Company showed consistent revenue growth, peaking at approximately $8.2K in the last week of May. Downloads saw a high of 16.4K in early April but dropped to around 8.5K by the end of June. Active users followed a similar trend, peaking at 25K in early April and settling at about 15K by late June.
My Talking Angela 2 also from Outfit7 Limited, saw moderate revenue fluctuations, starting the quarter at around $1.6K and ending at approximately $575. Downloads peaked at 17.7K in early April, then declined to around 7.3K by the end of June. Active users reached a high of 141K in early April and settled at approximately 106K by the end of the quarter.
My Talking Tom maintained steady downloads, peaking at around 13.8K in early April and ending the quarter at approximately 7.8K. Revenue showed minimal fluctuations, with a high of about $564 in early May. Active users remained relatively stable, starting the quarter at 171K and ending at around 137K.
Finally, My Talking Tom Friends saw a peak in downloads at around 13.6K in early May, dropping to 8K by the end of June. Revenue varied, peaking at about $1K in early May and closing at around $404. Active users peaked at 234K in early April and settled at approximately 195K by the end of June.
These insights reflect the dynamic nature of the virtual pet app market in the UK. For more detailed analysis and data, visit Sensor Tower.